The event is for authors and poets who are just starting out, and who do not receive sponsorship from the large publishers and are struggling with limited resources to reach their potential readership. These writers are generally not able to sell their books at the large bookstore chains, and therefore this type of even gives them tremendous tailwind by giving their original literary work exposure. The event was initiated and produced by students in Excellence Class of the School of Communication at Netanya Academic College, under the guidance of Dr. Amir Har-Gil, along with Netanya Municipality's Children's Parliament, the City Center Administration and the Environmental Protection Department.
"All you need to write is life experience, to have read a great deal of outstanding literature, have an understanding of people, be able to listen, to decode situations and, of course, have a talent for writing, because that's not something that can be learned. How can you learn how to excite readers and get them to read and turn one page and then the next with enthusiasm and curiosity?" said writer Shifra Horn, who is a recipient of the Israeli WIZO Prize for Literature.
"I didn't believe in myself. I figured it it was worth a try, but that I wouldn't succeed," said Ariella Baum, a writer from Kiryat Gat. "Physically, it's harder for writers from the south. When you're in the center of the country, everything is there, and it's much easier. There were many things I didn't know, and I didn't have anyone to ask. When I started out, I was the small town girl." Baum added and said excitedly before the event, "Facebook is incredible, but you can only reach all audiences with physical booth."
Over 120 writers and poets who are just getting started have already secured a spot at the event and set up a booth in the square, where visitors will be exposed to their books. The producers of the event say that there are only 30 booths left, and given the strong demand, they will be taken in the coming days. As part of the event, there were also be a Give & Take Market of used books, produced by the Netanya Children's Parliament, and there will also be plays for children, activity areas, a slam poetry stage and more.
Netanya Mayor Miriam Fierberg-Ikar, "I welcome the initiative taken by the students of Netanya, in conjunction with the City Center Administration and the Environmental Protection Department, to provide a stage for new authors and poets as part of Book Week. This event will give readers exposure to cultural work and writers in the public space. Netanya is a leading city in terms of culture and throughout the entire year hosts cultural events for the entire family. For the benefit of the public, we recently opened additional cultural centers, including Sefi Rivlin Cultural Center in Kiryat Hasharon and the Arik Einstein Center in Ir Yamim."
"An outstanding initiative, which we warmly welcome," said Prof. Deutsch, Acting President of the college. "The contribution of the School of Communication is tremendous. It allows unknown authors to present their work throughout the city. Ever since its inception, the College has worked to promote Netanya, even in previous Excellence Projects on behalf of the city's residents to promote issues of importance to the public.
For additional information: Noy Sudai
School of Communication
Netanya Academic College: